Targeting Gun Enthusiasts

Gun Enthusiasts

The Specialist Works is experienced in bringing brands to the forefront of the firearms market. Firearms is a broad and encompassing category, and it is important to know within the label exactly who it is you are trying to target. At TSW, we don't just try to sell consumer products to hunters, we work in a number of varied categories under the Firearms label. Agencies, even those with Firearms exposure, do not necessarily understand the challenges of the individual segments under the Firearms umbrella. Even within the subsets, the separation between Mil-Leo sales and Direct to Consumer (DTC) requires a learning curve.Our areas of expertise are:

  • Shooting Sportsmen
  • Shooting Ranges
  • Military
  • Law Enforcement
Publication Count: 70
Volume: 10,689,325
Average Age: 45
Average HHI: 92,878
Average Female: 11%

Gun Enthusiasts Media Opportunities

America's 1st Freedom
Circulation: 656,000
Category: Magazines - Membership
American Hunter
Circulation: 931,314
Category: Magazines - Membership
American Rifleman
Circulation: 1,852,917
Category: Magazines - Membership
American Shooting Journal
Circulation: 90,000
Category: Magazines
American Survival Guide
Circulation: 170,000
Category: Magazines
BattlBox PIP (TRADE)
Circulation: 13,000
Category: Package Inserts
Be Ready!
Circulation: 85,000
Category: Magazines
Blade Magazine
Circulation: 12,651
Category: Magazines
Book of the AK47
Circulation: 294,000
Category: Magazines
Book of the AR-15
Circulation: 290,000
Category: Magazines
Cabela's Outfitter Journal
Circulation: 120,000
Category: Magazines
CH Kadels Blow-In
Circulation: 202,333
Category: Catalog Blow-Ins
Cheaper Than Dirt PIP
Circulation: 30,000
Category: Package Inserts
Combat Arms - G&A
Circulation: 290,000
Category: Magazines
Complete Book of the Model 1911
Circulation: 90,000
Category: Magazines
East Idaho Hunting Guide
Category: Magazines - Regional
Eastmans' Hunting Journal
Circulation: 42,527
Category: Magazines
Firearms News Treasury
Circulation: 90,000
Category: Magazines
Florida Hunting Regulations
Category: Magazines
G & A Handguns
Circulation: 121,263
Category: Magazines
Game & Fish
Circulation: 323,000
Category: Magazines
Garden & Gun
Circulation: 400,000
Category: Magazines
Gun World
Circulation: 82,000
Category: Magazines
Gun World Concealed Carry Handguns
Circulation: 105,000
Category: Magazines
GunHunter Magazine
Circulation: 68,026
Category: Magazines
Guns & Ammo Annual
Circulation: 290,000
Category: Magazines
Guns & Ammo Magazine
Circulation: 377,584
Category: Magazines
Guns & Ammo Pistol
Circulation: 90,000
Category: Magazines
Handloader
Circulation: 135,000
Category: Magazines
Hawkeye Hunting & Fishing News
Circulation: 35,000
Category: Newspapers
Heroes of WWII
Circulation: 150,000
Category: Magazines
Home Defender
Circulation: 105,000
Category: Magazines
Hunter's Handbook
Circulation: 175,000
Category: Magazines - Membership
IHEA Hunter & Shooting Sports Education Journal
Circulation: 60,000
Category: Magazines - Membership
Knives Illustrated
Circulation: 79,000
Category: Magazines
Modern Pioneer
Circulation: 147,000
Category: Magazines
Muzzle Blasts
Circulation: 17,000
Category: Magazines - Membership
North American Whitetail
Circulation: 110,000
Category: Magazines
Petersen's Bowhunting
Circulation: 110,000
Category: Magazines
Petersen's Hunting
Circulation: 165,000
Category: Magazines
Predator Xtreme
Circulation: 82,762
Category: Magazines
Rifle
Category: Magazines
RifleShooter
Circulation: 57,400
Category: Magazines
Safari Magazine
Circulation: 53,000
Category: Magazines - Membership
Shooting Industry
Circulation: 19,952
Category: Trade Publications
Shooting Sports Retailer
Circulation: 16,124
Category: Trade Publications
Shooting Sportsman
Circulation: 28,000
Category: Magazines
Shooting Times
Circulation: 160,000
Category: Magazines
Shooting Times - Personal Defense
Circulation: 90,000
Category: Magazines
SHOT Business
Category: Magazines
Shotgun Sports
Circulation: 106,000
Category: Magazines
Skeet Shooting Review
Circulation: 22,000
Category: Magazines - Membership
Sniper
Circulation: 90,000
Category: Magazines
Sportsman's Guide Hunting Blow In
Category: Catalog Blow-Ins
Sportsman's Guide Military Surplus Blow In
Circulation: 230,490
Category: Catalog Blow-Ins
Sportsman's Guide Monthly Remail Blow In
Circulation: 335,200
Category: Catalog Blow-Ins
Stay Alive (Living Ready)
Circulation: 55,000
Category: Magazines
Successful Hunter
Circulation: 30,600
Category: Magazines
Suppressor
Circulation: 90,000
Category: Magazines
Survivor's Edge
Circulation: 175,000
Category: Magazines
Tactical Retailer
Circulation: 15,982
Category: Trade Publications
Tactical World
Circulation: 105,200
Category: Magazines
Texas Fish & Game
Circulation: 90,000
Category: Magazines
TheGunMag.com
Category: Magazines
Upland Almanac
Category: Magazines - Membership
Wheels Afield
Circulation: 160,000
Category: Magazines
Whitetail Journal
Circulation: 70,000
Category: Magazines
Wild Fowl
Circulation: 40,000
Category: Magazines
World of Firepower
Circulation: 162,000
Category: Magazines